About and FAQs

Book of Lift was created by writer and illustrator Alex Mathers, who is also the founder of self-development blog for creative people: Red Lemon Club.

Alex has worked as an illustrator with clients like Wired Magazine, Google, Saatchi & Saatchi and Sony, for over a decade.

He has written over six books about self-promotion, social media and self-development.

Contact Alex here.

Follow him on Medium.

Book of Lift Frequently Asked Questions


Do I need to answer these questions every day?

To make the most of it, it is worth filling out the questions every day so you have clarity. It is ideal that you do the questions the night before, to plan the day ahead. Productivity is all about having direction and clarity on what to do. This planner gives you that.

If I don’t like the product, do you provide returns?

Currently, we are not accepting returns, and we will not be providing refunds unless the shipment has been lost or significantly damaged.

How much does the shipping cost?

Please refer to the shipping calculator that you will find once you have added a product to the cart.

What do I get when I buy one product?

For the single purchase offer, you get the box and everything inside it. For multiple orders, we provide an exact duplicate, depending on how many you purchased.

Do you provide discounts?

I may offer occasional discounts on the product, announced via the Red Lemon Club newsletter.

What is Red Lemon Club?

Red Lemon Club is Alex’s blog, and the brand that covers the Book of Lift product and other products under one umbrella.

The mission of Red Lemon Club is to help independent creative people make an impact with their skills.