Category Archives: Traffic

The 20 Most Useful Lessons I've Learnt as a Creative Blogger Over the Last Few Years The 20 Most Useful Lessons I've Learnt as a Creative Blogger Over the Last Few Years

August 9, 2012 by

As you’ve no doubt seen me write about a good deal, keeping a blog* is one of the things I most consistently recommend as a means to so many fruitful things, including self-promotion, building credibility as an expert in something, and self-teaching/learning/discovery.

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Why a Sales Cycle is Crucial in Getting More Work Over Time Why a Sales Cycle is Crucial in Getting More Work Over Time

May 22, 2010 by

A lot of independent creative professionals, who have a service and even products to offer, might find occasional success in getting paid work and selling products.

This might be all good and well, but if you have any interest in staying afloat in the industry over a substantial period of time, it is essential to understand a system that allows for winning new projects and selling products regularly over the long term.

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Red Lemon Club Readers' Self Promotion Question and Answer Session Red Lemon Club Readers' Self Promotion Question and Answer Session

March 4, 2010 by

A few weeks ago I asked subscribers to my mailing list the following question:

What is the #1 area you need help with, in terms of promoting your work online?

Many of you responded with some great questions. This post will take a selection of them, and I will do my best to answer them. If you have anything to add, don’t hesitate to contribute within the comments section of this post.

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How to Increase the Visibility of Your Name on Search Engines How to Increase the Visibility of Your Name on Search Engines

December 17, 2009 by

First of all, let’s ask why you would need to make your name (your pseudonym or your company’s name) more visible on search engines?

Whenever someone hears about you and the work you do, whether that be through a referral from someone else or seeing a mention of you on a website, there is a chance that they will want to find out more about you or want to contact you by Googling your name. It is a huge benefit to you if sites containing your name appear high up in the search results page, so that these people can find you, learn more about you and ultimately hire you.

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