In the murky ecosystem of working for yourself, the ‘value’ of your product or service has everything to do with being in demand. Your value goes up when the demand for what you create goes up.
“He found something that he wanted, had always wanted and always would want — not to be admired, as he had feared; not to be loved, as he had made himself believe; but to be necessary to people, to be indispensable.”
This line from F. Scott Fitzgerald writing in This Side of Paradise, brings attention to a state of being that is often overlooked as a root to real success. And by success I’m talking about it in the sense that brings fulfilment, excitement and motivation to you.
Do you do what everyone else does?
With so many products and services flying around out there, you’d do well to stand out to attract the fans and buyers who need you. People are responding to this with various forms of self promotion and getting the word out there.
How comfortable are you with the idea of calling yourself an ‘entrepreneur’?
Even if the word itself is a little trite, the basic meaning behind it is solid enough for the purpose of this conversation. Anyone working as a creative who works for themselves and initiates their own projects, which I imagine is most of you, can be thought of as such.
Are you excited and proud about the creative work you do? Here are some reminders as to why you should be…
As people in the creative industries, one of the most vital parts of what we do is the product or service we provide.
You work hard at creating pieces of art, design, writing, music, song and dance. But do people truly like what you do? If you want to do well, earn and survive in this industry, it’s quite important that at least a few people do.
I first came across Philippines-based illustrator and designer Dan Matutina’s distinct work many years ago. His hard-edged, original and absorbing creations drew me in, and I featured his earlier stuff on my other site Ape on the Moon.
Good news. I finished another book! I’m pretty excited about this one, with it being my mission to get this in front of as many people as possible, with your help.
As you’ve no doubt seen me write about a good deal, keeping a blog* is one of the things I most consistently recommend as a means to so many fruitful things, including self-promotion, building credibility as an expert in something, and self-teaching/learning/discovery.
As most of you will have noticed, the current economic climate isn’t particularly rosy when it comes to available work for us creatives.
Let me rephrase that. The current economic climate isn’t particularly rosy when it comes to available work for a large proportion of us creatives. There are many people out there who, for various reasons, still do earn a very good living from creative projects, and many who are doing better now than they ever have in the past.
Let’s great straight into this idea of ‘craft’. What is it, and why is it worth pursuing?
My own thought on craft is that it is more a honed skill, style or application, than a tangible object. Craft is your technique; your brain’s neural connections, sculpted over hours of practice. Your craft is the way in which you apply paint to a canvas, how you think about a new musical composition or how you structure your written sentences in a short story.