What’s one of the biggest secrets to maintaining focus?
Setting, aiming for and taking action on a number.
Number? What do I mean by numbers? Phone numbers? No sir. The numbers I’m referring to are target numbers: those you aim to hit for each month or year in order to stay committed and focused on a particular task or action.
Introducing a new series of interviews, features and documentaries from Red Lemon Club, the ‘RLC Creative Influencers‘ series seeks to tap into the minds of some of the world’s most interesting and influential creative people.
My awesome Red Lemon Club subscribers have been sending me career pains, struggles and gripes in large numbers over the past four years. There are many things we as creatives struggle with, are confused by and just plain don’t understand.
How comfortable are you with the idea of calling yourself an ‘entrepreneur’?
Even if the word itself is a little trite, the basic meaning behind it is solid enough for the purpose of this conversation. Anyone working as a creative who works for themselves and initiates their own projects, which I imagine is most of you, can be thought of as such.
Looking for clients for your creative service? Do you have absolutely everything in place in order for your business to work in the best, most effective way possible? This comic shows you what’s important.
The idea of doing creative work to make money, over doing it for love has often been met with scorn and heated opposition. Understandably so.
I want to talk about why, in most cases, people are wrong to resist the idea. I’m taking a gulp, because I know this could prove to be a contentious topic of discussion, but something I believe is true, and often ignored.
As creative people, unless we are producing things for no financial reward, and especially those of us who work on an independent basis, attracting and winning clients and customers is effectively the most important aspect of the package of work we do (beyond the creative work itself).