Five Copies Giveaway of 'Make Your Own Luck' Book, and Kate Moross Talks About Jelly Five Copies Giveaway of 'Make Your Own Luck' Book, and Kate Moross Talks About Jelly

April 8, 2014 by

Red Lemon Club is linking up with colourful UK design powerhouse Kate Moross for some insight, a giveaway of a ticket to one of her talks in London, plus five copies of her new book: ‘Make Your Own Luck: A DIY Attitude to Graphic Design and Illustration‘.

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Why Word of Mouth Promotion Is Harming Your Creative Business Why Word of Mouth Promotion Is Harming Your Creative Business

March 25, 2014 by

Here’s something to think about. Many of you run creative businesses that rely on word of mouth advertising and promotion. A lot of the business you get comes from people talking about you in a positive light, getting good reviews, referrals and recommendations.

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Four Monthly Number Targets Every Independent Creative Winner Should Know Four Monthly Number Targets Every Independent Creative Winner Should Know

February 25, 2014 by

What’s one of the biggest secrets to maintaining focus?

Setting, aiming for and taking action on a number.

Number? What do I mean by numbers? Phone numbers? No sir. The numbers I’m referring to are target numbers: those you aim to hit for each month or year in order to stay committed and focused on a particular task or action.

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Are UnPaid Creative Projects Worth Doing? Here's How They Can Be Are UnPaid Creative Projects Worth Doing? Here's How They Can Be

February 15, 2014 by

It’s an experience many creatives have suffered, particularly early in their careers – taking on a project that promises exposure rather than financial reward.

Often poorly defined and almost never accompanied by a written agreement, the nature of these projects allows the client to tweak, twist, turn, and change the scope of the project at their whim.

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Design Cuts Giveaway: Win the Ultimate Texture Collection For Designers (Worth $255) Design Cuts Giveaway: Win the Ultimate Texture Collection For Designers (Worth $255)

January 30, 2014 by

Today we have a very valuable and very fun giveaway for Red Lemons to enjoy, courtesy of our sponsor Design Cuts.

We’re offering five copies of their current deal: The Ultimate Texture Collection, featuring 215 hi-res textures, plus some excellent creative bonuses.

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7 Simple Acts of Daily Self-Discipline that Will Make You a Better Artist / Ninja 7 Simple Acts of Daily Self-Discipline that Will Make You a Better Artist / Ninja

January 19, 2014 by

You’ve probably heard it rattled into your brain several times over the last few weeks, even days: if you want to get anywhere in life, take action.

And when we’re talking about the projects and businesses we work on, yes, taking action trumps all the planning and learning, fidgeting and worrying you will ever do.

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Do You Map Your Client Universe? How 'Customer Relationship Management' Can Fix a Lost Creative Career Do You Map Your Client Universe? How 'Customer Relationship Management' Can Fix a Lost Creative Career

January 6, 2014 by

For an independent creative, bringing in regular work is important. Obviously.

Not only do consistent projects equal consistent income, but life is a lot calmer and more rewarding when your time is filled with projects and not panic.

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QuickFire: Common Questions Asked by Working Creatives, Answered in Short QuickFire: Common Questions Asked by Working Creatives, Answered in Short

December 3, 2013 by

My awesome Red Lemon Club subscribers have been sending me career pains, struggles and gripes in large numbers over the past four years. There are many things we as creatives struggle with, are confused by and just plain don’t understand.

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People behind the scenes: Jocelyn Glei on what 99U is doing to help creatives execute ideas People behind the scenes: Jocelyn Glei on what 99U is doing to help creatives execute ideas

October 19, 2013 by

I think when it comes to organisations that have had the most influence on creative professionals over the last few years, you would be hard-pressed to fail to mention creative work platform: Behance, and it’s ‘educational arm,’ 99U, both now part of Adobe.

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11 Things Most Other People Never Do that You Can Do to Win Amazing Clients 11 Things Most Other People Never Do that You Can Do to Win Amazing Clients

October 8, 2013 by

Do you do what everyone else does?

With so many products and services flying around out there, you’d do well to stand out to attract the fans and buyers who need you. People are responding to this with various forms of self promotion and getting the word out there.

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